Integridade do mercado e riscos de greenwashing em finanças sustentáveis

The ambition of this paper is to promote a constructive dialogue between the market, civil society and regulators on addressing greenwashing risks while avoiding the twin risks of market complacency and regulatory overshoot. As part of this we have sought to unpack greenwashing to identify the fundamental areas of concern and to describe the issues they raise. We have also paired these areas as much as possible with actionable regulatory or market solutions which in most cases are already under way.